Validation Conference Call Team Leader: Jeff Crummie

Life coach and motivational speaker Jeff Crummie used his 25 years of tech industry and management consultant experience to help empower high school students and the unemployed. Taking a page from his own book, Crummie decided to take control of his future. He recalls, “My wife and I looked at each other and said, ‘Let’s retire, sooner rather than later.’ The only problem was we didn’t want to have to rely on our savings to do so. It was then that we knew we had to find a way to earn residual income.”

This desire to retire led Crummie to consider franchising. After an exhaustive search of more than 50 brands, he determined a semi-absentee business model would best fit his personal and financial goals. “I didn’t want to be tied down to the daily operations of a business. I wanted some flexibility,” he says.

Crummie also wanted to get into an industry he could relate to and enjoy working in, commenting, “I just couldn’t get excited about pet grooming or fire and water restoration.” Sport Clips Haircuts, however, was something he could get excited about, saying, “The sports theme is fun, and I enjoyed the positive interaction with clients that comes with the championship experience.”

Stability of the industry and the flexible business model also appealed to Crummie. “Hair grows all the time and haircutting isn’t something that can be outsourced. It is a stable industry. The semi-absentee business model gives me the daily flexibility I was looking for,” he explains.

Speaking with other team leaders and attending Discovery Day further validated the brand for Crummie. “It was clear there was a solid system in place,” he states. “There was plenty of support, all one had to do was follow the system.”

Today, Crummie has five thriving stores in the Peters Township area of Pennsylvania. He says, “Hiring good managers is one of the most important things you can do. You have to be intentional about who you hire. Thankfully Sport Clips provides resources for everything including hiring and even providing sample questions to ask when you are interviewing managers.”

He continues, “I came into this with no industry knowledge. They give you everything you need to be successful: detailed playbooks, manuals, and systems. The Grand Opening Playbook was very helpful, it let you know how and when to do everything. It was invaluable to cutting down on the learning curve.”

Right now, Crummie’s biggest challenge is getting payroll done while sitting on the beach in Florida.  

In becoming a team leader, Crummie achieved the lifestyle and financial goals he set for himself and now has some advice for new team leaders coming into the system. “Don’t expect to be hands off in the beginning. Get involved and know what’s going on,” he recommends. “But also, be careful not to micromanage. Be intentional with your hires. The right people make all the difference.”

Hear more from Jeff Crummie on this month’s Validation Conference Call.

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